Easynet
is to go head-to-head with BT by providing wholesale broadband to telcos and
ISPs at prices it claims are 30-35 per cent cheaper than its rival's.
Using its own equipment which is installed in BT exchanges, Easynet is
offering operators the chance to provide unbundled services direct to end
users via its new LLU Stream product.This comes as the telecoms
regulator, Ofcom, announced that BT
must slash the prices for telecoms rivals who wish to install their own LLU
(local loop unbundling) equipment in BT exchanges.
Although the operator is looking to provide business-oriented broadband
services, it is also in discussions with consumer ISPs, although the company
declined to name any of those involved in negotiations.
So far, however, the local loop unbundling (LLU) operator has unbundled 240
of BT's local exchanges covering 700,000 businesses and some 4.4m homes.
Said David Rowe, CEO of Easynet, "We are able to offer differentiated
services, significant cost reductions and speeds of up to 8Mbps, rising to
18Mpbs when ADSL2+ becomes available following regulatory action. This is a
great example of recent regulatory changes enabling genuine competition at
the infrastructure level.
"The ultimate winners are consumers and businesses. They will get lower
prices, faster speeds, better quality and access to the next generation of
broadband services," he said.
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